2 Chainz x BPS in Oneida — 1,000 Tickets and a Sold-Out Room

Music, business, and community converged in Oneida this September — and the payments company behind it all wasn’t just writing a check.

The line started early and it did not stop. By the time the gates opened it stretched down the access road, past the fencing, past the BPS banner, and around the bend until you couldn’t see the end of it from the front of the queue. A thousand tickets moved. At the door, people who hadn’t gotten one were reportedly offering north of $200 just to get inside.

The day started with sun, then turned into a typical Canadian late-summer afternoon of rain. But nobody left.

Nothing could deter the 2 Chainz OCS event. But this wasn’t just a concert with a logo slapped on a pop-up stage wall. The event showed what happens when a payments company, an Indigenous cannabis platform, and a community operator decide to make something happen.

The Room

Three names ran the length of the back wall in letters you could read from the parking lot: BPS — Brother Processing Solutions, Brother POS, and RezWeed. The room looked like an arena (no easy task for a humble space). Under the yellow house lights, when the crowd surged the barricade with phones up, it looked like something closer to a moment — hundreds of screens raised at once, security holding the line, and not a person in the building looking at anything but the stage.

BPS President Stuart Lutterman spent most of the night in the middle of it rather than off to the side. One of the better photos from the evening is taken from behind him: both arms up, hands in the air with the rest of the crowd, 2 Chainz twenty feet away on the platform. That’s the tone the whole event ran on — and it is consistent with how BPS has approached this market from the start.

The Headliner

2 Chainz took the stage in a light blue BPS hoodie — the house logo on the chest, with RezWeed, Brother POS, and OCS patches alongside it. Behind him, the backdrop read PROUD SPONSOR OF 2 CHAINZ — ONEIDA OCS EVENT. He worked the room, he worked the crowd, and at one point he came to the edge of the stage and locked hands with Lutterman in a fist bump that half the front row caught on video.

It’s a small gesture that showed what the night was all about. An artist / activist and an operator meeting in the middle, a community that showed out on short notice - nobody in Oneida is going to forget quickly.

The Message: Safety First, Sovereignty Always

Between sets, the speaking program stayed pointed. Two themes carried the night.

Cannabis safety. Not as a disclaimer, but as an operating principle — testing, labeling, responsible retail practice, knowing what’s in the product and where it came from. The message to a room full of consumers and operators alike was that a maturing industry earns its legitimacy through standards, not volume. Traceable, auditable sales are part of that picture, which is where the point-of-sale and payment layer stops being back-office plumbing and starts being a compliance tool.

Indigenous First Nation operations and growth. This was the point. Indigenous cannabis businesses have built a real market. Largely built while being shunned by mainstream financial infrastructure like processing, cannabis POS, banking, and more. But growth in this sector doesn’t depend on permission from outside institutions. It depends on the people: operators, partners, and infrastructure that actually shows up.

BPS’s presence at the event was that argument in physical form. Payment solutions, POS systems, cashless ATM, e-transfer automation, and regional banking relationships — all listed on the banner at the booth, all being demonstrated to a steady stream of visitors.

The Partners

The RezWeed × BPS tent was out front all day, with signs covering both halves of the pitch: cannabis, community and culture on one side, payments, POS, ATM and e-transfer on the other. RezWeed lists over a thousand Indigenous-owned dispensaries across Canada and the US and is rapidly growing.

Jordan and Richard from the BPS team worked the tent through the afternoon, talking shop with operators and answering questions from a line that never really cleared — the same on-the-ground approach BPS took walking the territory on the CannaCrawl.

And then there’s Troy, owner of OCS — the man who made the whole thing happen. The logistics of putting a headliner of this size in front of this community, on this ground, are not trivial, and the event doesn’t exist without him. He and Lutterman grabbed a photo together under those gray Oneida skies on September 2nd. Two guys who’d just pulled off something bigger than either had done before.

What It Actually Proved

The takeaway for the industry is obvious. This community shows up. This market is real. And the businesses serving it are past asking to be taken seriously. If you run a dispensary and the payments side is still the weak link, start here or read how other operators made the switch.

Same vision. Bigger tomorrow.